Robin Dean, the CEO of Trade Group, Shared Her Opinions About NPE 2024

Abstract: NPE 2024, the largest exhibition of plastic and plastic machinery, is onpening on May 5<sup>th</sup>, 2024, what does NPE means to a plastic industry insider? And what does NPE means to ordinary people? With all these question Cameron Wilkinson intervieded Robin Dean, the CEO of Trade Group and who had been design the booth for NPE attenders for more than 20 years, shared her opinions about NPE and what an exibitor can do to attract the exhibitors.

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NPE 2024, the largest exhibition of plastic and plastic machinery, is onpening on May 5^th, 2024, what does NPE means to a plastic industry insider? And what does NPE means to ordinary people? With all these question Cameron Wilkinson intervieded Robin Dean, the CEO of Trade Group and who had been design the booth for NPE attenders for more than 20 years, shared her opinions about NPE and what an exibitor can do to attract the exhibitors.

As the largest exhibiition of plastic industry in North America, the NPE 2024 attracted exhibitors from 110+ countries to show their cutting edge technology of injection automation, and will attract 10's of thousands of visitors daily globally to meet the talents of injection technoogy. It's more than a show of plastic industry but a show for all industry because all industries will use plastic nowadays.

To an exhibitor, it's difficult to attract the attention of all visitors but a good management of the booth and innovative design of the booth would be for sure be great help. As a potential visitor, it's no doubt that I would like to see more cutting edge injection automation solution in the exhibition but if there's greate design of the booth, it would be attractive, isn't it?